'From Mbappé to Hello Kitty, the stream of apologies reveals how much multinationals depend on China'
GlobeAlert Desk · curated from Le Monde [en] · East Asia
Caught in the crossfire for having described Mao Zedong, without naming him, as a 'dictator,' Kylian Mbappé apologized but remains banned from Chinese television channels and advertisements. It is a textbook example of Beijing imposing its national narrative on brands around the world, writes Le Monde columnist Isabelle Chaperon.
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